TROIE

Magento to Shopify migration, without losing your search rankings.

TROIE Studio migrates Magento stores to Shopify, as well as WooCommerce and PrestaShop stores. We move your products, customers and orders, and we protect your search rankings: every old address is redirected, the titles and markup that rank are kept, then we monitor Google for 4 to 8 weeks. Shopify agency based in Nice, for brands across France.

Why leave Magento?

Magento is powerful, but it needs hosting to manage, regular security updates and specialist developers for every change. Magento 1 has not been maintained since June 2020. Many stores still run on it.

Shopify includes hosting, updates and payment security in its subscription. Your team manages products, promotions and orders on its own. Budget moves from maintenance to sales.

Shopify is not always the right choice. A very complex catalogue or very specific pricing rules can justify staying. We tell you at the audit.

The method, in six steps.

  • 1. Crawl of the old site: every address, title, meta description, H1, markup, and the pages that get traffic according to Search Console and Analytics.
  • 2. Data inventory: products, variants, attributes, categories, customers, orders, reviews and content pages.
  • 3. The 301 redirect map: every old address points to its Shopify equivalent. It is delivered to you and imported into Shopify.
  • 4. Keeping your rankings: titles, meta descriptions, copy, images and structured data of the pages that rank are kept as they are or improved.
  • 5. Testing before the switch: payment, shipping, taxes, emails, and every redirect checked.
  • 6. Switch and follow-up: domain, sitemap sent to Google and Bing, then tracking of errors, positions and sales for 4 to 8 weeks in Search Console and Shopify.

Before any work, an audit compares your Magento store with Shopify, lists what can be migrated and what must be rebuilt, and prices the project.

What changes with Shopify.

  • Addresses: Shopify uses its own paths (/products/, /collections/, /pages/). That is why the redirect map is the core of the project.
  • Customer passwords cannot be moved. Accounts are: your customers get an invitation to reactivate their account.
  • Magento extensions are replaced by Shopify apps or custom development. We use as few apps as possible, to keep the store fast.
  • Layered navigation filters often create thousands of addresses on Magento. We decide with you which ones are worth keeping.

What we do not promise.

Nobody can guarantee zero ranking movement after a migration. Even when done well, a switch can move some pages for a few weeks, while Google reads the site again.

We commit to the method: a full crawl, a delivered redirect map, testing before the switch and measured follow-up after. You see what moves, page by page.

WooCommerce and PrestaShop too.

The same method applies to WooCommerce and PrestaShop stores: crawl, inventory, redirects, keeping titles and markup, testing, follow-up.

Frequently asked questions

  • Can you migrate from Magento to Shopify without losing search rankings?

    Yes, if the migration is prepared: a full crawl of the old site, a 301 redirect for every old address, titles, copy and markup of ranking pages kept, then monitoring in Search Console. Temporary movements remain possible for a few weeks.

  • How much does a Magento to Shopify migration cost?

    We quote after the audit. The price depends on the number of products and variants, the data to move (customers, orders, reviews), the design, the extensions to replace and integrations (ERP, logistics, marketplaces).

  • How long does a Magento to Shopify migration take?

    It depends on the catalogue, the data and the design. The timeline is set in the quote, after the audit. Follow-up after the switch then lasts 4 to 8 weeks.

  • Are customers and orders moved?

    Yes. Products, customers and order history are moved, then checked. Passwords cannot be: your customers get an invitation to reactivate their account.

  • What happens to my product addresses?

    Shopify uses its own paths, such as /products/ for products and /collections/ for categories. Every old address gets a 301 redirect to the new one, to pass its history to Google and keep visitors.

  • Do I need Shopify Plus?

    Not necessarily. Most stores migrate to a standard Shopify plan. Shopify Plus makes sense for large volumes, several stores, advanced B2B or a highly customised checkout. We advise you at the audit.

  • Do you also migrate from WooCommerce or PrestaShop?

    Yes. The method is the same: crawl, inventory, redirects, keeping titles and markup, testing, then follow-up after the switch.

  • Do you work across France?

    Yes. We are a Shopify agency based in Nice, and we run migrations remotely for brands across France. On the Riviera and in Monaco, we also come on site.

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Let's talk about your project.

A few lines are enough. We come back with a proposal and a quote.

contact(a)troiestudio.fr